June 14, 2023
Younger generations are buying cannabis at a higher rate and in higher quantities than older generations. Millennials and Gen Z shoppers approach their cannabis experience differently than Gen X and Boomers. Long gone are the days of buying eighths in a plastic-wrapped ball. Now consumers have options and want differentiation. Gen Z and Millenials are... [continue]
June 8, 2023
New York made history on March 31st, 2021, becoming the 15th state in the US to legalize adult-use cannabis. This law allows for a regulated market to grow, process, and sell it and for consumers ages 21+ to grow up to three plants and carry three ounces of cannabis at any given time. Along with... [continue]
May 31, 2023
In the competitive world of cannabis, introducing new products to customers is challenging. As a consumer packaged goods company, offering trial sizes or samples is an effective way to market products to new customers and promote your brand. With the growing demand for single-use packaging and sustainability, it’s essential to find eco-friendly packaging solutions that... [continue]
May 4, 2023
Cannabis companies have a lot to celebrate after 4/20 2023. Across every industry product sector, consumers marked the holiday by breaking new sales records—more than $100 million in legal cannabis transactions in one day. According to the cannabis analytics firm Headset, sales hit $160K per minute during the holiday. Retailer Jane Technologies charted a big... [continue]
March 27, 2023
Our favorite holiday is right around the corner. 4/20 has become a massive worldwide celebration of cannabis culture. With retail dispensaries and their customers gearing up to mark milestones in the growing legalization movement, AssurPack® offers some tips on planning the ultimate 4/20: 1. Go bold. 4/20 is an opportunity for pull-out-all-the-stops retail experiences. The... [continue]
March 22, 2023
Here’s everything you need to know (but may not have thought to ask) about marijuana packaging and packaging compliance. How is cannabis packaging different? Packaging for cannabis isn’t fundamentally different from packaging for pharmaceuticals. Cannabis packages need to be child-resistant; most pharmaceutical packages need to be child-resistant too. But packaging should always be tailored to... [continue]
March 15, 2023
For all the right reasons, consumers are increasingly evaluating the products they buy through a green lens. The call for environmentally friendly options is soaring; according to a recent study reported in Business News Daily, consumers across all demographics are basing purchasing decisions on responsible growing practices, eco-efficient manufacturing, and sustainable packaging. The research reports... [continue]
March 8, 2023
At AssurPack®, we have many types of sustainable packaging, yet we get non-stop requests for hemp-based plastics and so-called “biodegradable packaging.” And while the idea of hemp cannabis packaging may sound great, there are some drawbacks to these technologies. So, before you go all-in on a new biodegradable package or hemp-based cannabis package, read this... [continue]
The cannabis industry is emerging from a year+ of financial and supply chain challenges. This is a great opportunity to assess the state of the market. We’ve enlisted two insiders from our sales team, Tedi Weitekamp and Terri Westerhaug, to share their insights about the industry priorities and cannabis packaging trends in 2023 and beyond.... [continue]
February 16, 2023
Your cannabis products are known by the company they keep — or, more accurately, the company that keeps them fresh, safe, compliant, and flying off the shelf. Based on our well-established leadership in the industry, AssurPack invites you to consider the factors behind the most successful cannabis packaging partnerships. Whether your business is a start-up... [continue]